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4,000 Ready-to-Drink samples were distributed.

Nesquik – FDNY and the Bryan Brothers

Nesquik sponsored the Little Mo International Tennis tournament at Flushing Meadows and worked with the Gold Medal winning Bryan Brothers tennis duo to promote healthy active lifestyles in NYC. The Bryan Brothers played a championship ping pong match against the best FDNY pair, resulting in a donation to the FDNY Foundation. Venerable NYC retailer, Duane Reade was the retail partner and the Bryan Brothers made a special appearance at one of their flagship Manhattan stores. This program won a 2013 Ex Award for its excellence in experiential marketing.

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